Van Gogh Museum Number One in Europe

A study of 12,000 respondents published by Erasmus University in collaboration with the renowned Reputation Institute ranked the reputation of the Van Gogh Museum at the top of the list of art museums in Europe, and #2 worldwide.  In doing so, the Van Gogh Museum out-ranked other heavyweight national contenders such as the Louvre, the British Museum and the Rijksmuseum, the Prado and the Hermitage.

“This is a tremendous accolade for the Museum and its team, with whom we have enjoyed working for a number of years,” says Andrew Nugée, Founder and CEO of Imagineear.  “We provide our handheld digital platform for visitors’ multimedia tours as part of a service project designed by Fabrique, in collaboration with Frankly, Green +Webb. Our MPti™ 5” Android tablets, designed and fully maintained by Imagineear, now number well over a thousand. We also provide a software development roadmap to coordinate with the Museum’s ongoing requirements.”

Commenting on the Van Gogh Museum’s achievement, Prof. Cees van Riel, chair in corporate communication at Rotterdam School of Management, Erasmus University, and co-founder of the Reputation Institute says: “Art museums generally score highly for three reasons. Firstly, they have appealing and distinctive collections, while secondly, they are seriously committed to delivering added value to society by spreading their outreach evenly across different groups: museums conserve heritage, they have an educational function and they bring pleasure to a large public. That public is increasingly diverse – in Europe, certainly – and collections are being made accessible to more people who do not belong to the cultural and economic elite. The final reason why museums score so highly is the responsible way they handle funds from the public or private sector.”

The Van Gogh Museum scored highly on all three of these success factors.

 

ENDS

For further information please contact:

Eleonore Heijboer
Imagineear Ltd
Tel: +31 (0)20 7716645
eleonoreheijboer@imagineear.com

About Imagineear Ltd

Imagineear is a leading provider of multimedia content and technology solutions. We design and produce multilingual content, which we often integrate with existing archive materials, as well as live audio. We publish to smartphones, and to smart devices on-site, working with sports venues, cultural sites and the healthcare sector. In London and Amsterdam we have experienced content, hardware, software and data solution teams. Our goal is to help our clients deliver exceptional value and memorable experiences to their visitors, both on- and off-site. www.imagineear.com

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